perspective

Despite the Headlines, the Future Has Never Been Brighter

It’s easy to get depressed about the world these days. Watch the news for five minutes or more and you’re bound to see signs of the apocalypse. War, poverty, climate change, a new pandemic, there always seems to be new trouble arising somewhere that threatens our health and security.

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The Scapegoat Mentality

This is a combination between a bad Jerry Maguire scene and the conclusions of many months of conversations around many topics (yes, I woke up at 3:30 AM from a bad dream about “scapegoat” execution and had to write it and share it; I may get fired but my boss is quite understanding since he is more into results and outcomes than into looking good doing things…)

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The Cootie Effect: Touch, Contagion, and Magical Thinking

I’ve written about product contagion – the weird ability of one product to “infect” another with its properties (or its “cooties“) when they touch in a shopping cart – but there’s a related phenomenon that is, if anything, even stranger.

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Being Right Means Knowing When You're Not Right Anymore

I've long been a fan of Jeff Bezos's approach toward being stubborn on vision whilst flexible on details, and playing the long game. Amazon are one of the few companies that seem to really live and breathe that.

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The Cult of Done Manifesto

The Cult of Done Manifesto is perfect for any creative, but procrastination prone, mind. The meaning of the images is as follows:

 

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Driving By Looking in the Rear-View Mirror

It's predictions time of year again. And like most things there's already the good and the not so good. I was rather taken with this comment from Seth Godin on a post by Fred Wilson about a talk by Forrester CEO, George Colony at last week's Le Web conference. Colony talked about the 'death of the web' and how 'social' is reaching saturation meaning the emergence of 'post-social' (le sigh).
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The Cynical Organisation

Reading about some of the tumultuous change going on right now in some of world's biggest tech businesses, one can't help but feel for the workers caught at the sharp end, trying to make sense of the latest senior management missive or strategy. Missives that often talk about the need for accelerated innovation and a culture of experimentation.

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The Blind Men and the Elephant

I'm sure you all know the story of the blind men and the elephant. If not, here's a brief description from Wikipedia:

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The Age of Wonder

I'm really enjoying reading The Age of Wonder, by Richard Holmes, and I think I've already discovered some relevance for marketers.

The book is about the "second" Industrial Revolution, which took place about the same time the English Romantics wrote their paeans to holistic knowledge and cosmic oneness. Holmes recounts explorer Joseph Banks' discoveries of island exotica, and astronomer William Herschel's musings on deep space and time, as enabling prompts and inspiration for those poetic musings.

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Consumers Are People

I'm banning the word 'consumer' from this blog. Not that it crops up that often here - I've been making a conscious effort to avoid using it ever since Adam launched his 'Stop Calling Me a Consumer' Facebook group (and even wrote a piece of Firefox script that automatically replaced the word 'consumer' with 'people') almost two years ago.

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